Product design

Why product innovation?

Innovation creates market leaders: it is the best way to strengthen your market position and through this increase your company’s turnover.

Research shows that 60-70% of products that are now successful, are not older than 3 years. With the modern market demanding an increasingly shorter time-to-market, manufacturers cannot afford to sit still. There will always be competition and achieving or maintaining the position of market leader will require change.

 

Opportunities for innovation

Innovation topics to achieve a better market position can be diverse:

  • Shorter time-to-market;
  • Introduction on a new market;
  • Introducing new, improved technologies;
  • Cost-down and a better price-quality ratio
  • Technically sound products that are missing a convincing look and feel;
  • Increasing the ease of use or reducing human error.

 

Innovation requires attention

Most companies struggle to reserve the time and resources to innovate. Often this is caused by the daily routine of operational activities, perceived lack of urgency or a shortage of knowledge, skills or capacity.

No time to innovate?

We can help you focus your innovation activities by bringing in additional capacity, knowledge, experience and specialists. We also:

  • Offer fresh thinking outside of the box, solving company blindness.
  • Cross-pollinate by bringing in experience from other fields.
  • Reduce innovation associated risks by working with proven innovation methods and tools.

Visuals & Animations

Product Visualization

Strengthen your marketing efforts with product visualization. Animation allows us to create short but highly convincing videos showing your product and its USP’s.

Visuals & Animations

For new and innovative products

Product development is all about investing time and money in the most promising ideas. Our systematic approach ensures dependable quality and consists of the following phases:

  • Strategy | redesign or innovation, market analysis, competitors, user experience, project planning & budget, exploitation of intellectual property and list of requirements with product specifications.
  • Concept development | product breakdown structure, patent research, ideas/concepts for mechanical, electrical and software solutions, initial material and manufacturing method selection.
  • Design & styling | development of client-specific design ques, portfolio design, design is checked for: safety, usability, functionality, cost price targets and ease of manufacturing.
  • Engineering | 3D-CAD engineering, design of mechanical, structural and electrical components, calculations & simulations and manufacturing drawings.
  • Prototyping | rapid prototyping, rapid manufacturing, prototype assembly, testing and design optimisation.
  • Production | supplier selection, on-site support during production start-up, market introduction, project evaluation and documentation support.

Contact

For more information please contact us

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